

Project Description
For this project I created an integrated identity for a organization that exists called Oceana. I created a envelope, cover letter, water bottle wrap, banner, and business card. My target audience I focused on is everyone who loves oceans and want to save the oceans. For this design I focused on the oceans and the animals that live inside of them. I used illustrator to create hands and you would see the essence of the hands touching the dolphin to represent protection. Also, I used a crayon digital material to create the water. Also, my choices of fonts are really simple and natural to fit the overall theme.
Sketches/Drafts






